Discover how a premier tile showroom migrated from Klaviyo to implement advanced customer profiling and interactive automation journeys.
With a combined database and social following of over 5,000, The Tile People knew that having names wasn't enough. They aspired to understand specific customer budgets, sizes, and design needs to serve the right message at the right time.
The Tile People stands as a trusted source for architects, designers, and construction professionals seeking exceptional tile solutions for their overall home projects.
Operating from a large showroom in Sussex, their commitment to excellence and unparalleled product range positions them as the premier choice, backed by a 4.8/5 rating for great value and knowledgeable staff.
Despite a healthy existing audience, the team encountered significant hurdles with their previous setup:
Kyco seamlessly migrated their existing marketing database of +2,500 contacts away from Klaviyo, replicating templates and redirecting sign-up links.
By implementing Customer Profiling and Automating Journeys, Kyco enabled decision trees that serve content based on previous interactions—saving massive amounts of staff time.
In-store, the team installed Dynamic QR/NFC Tiles, creating interactive displays that allow customers to easily browse ranges digitally while exploring the showroom.
"By creating customer profiles within the kyco platform, we know what customers are looking for before they have even walked into the showroom. I've already recommended kyco to a number of businesses. If you're doing no email marketing or you haven't got the time for it, this software and the support these guys give you is brilliant."
Achieving consistent, high engagement to keep customers in the loop on new tiles and promotions.
Staff can now send targeted messaging based entirely on documented customer interests and interactions.
Customers enjoy an interactive visit, exploring ranges instantly via QR/NFC technology placed around the store.
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The Hassocks
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Kyco is a no brainer, I couldn't recommend speaking with them enough for your own bar/restaurant. It was daunting at first having new technology, but with the support of the team we were put at ease. If our customers are happy, we are of course happy.
Nath & the team are fantastic, Kyco have helped to propel our bar & grill restaurant by using innovative technology and their extensive experience within corporate organisations to build frameworks for small businesses. The support you receive is second to none, Nath has been with us every step of the way.
Without question I would recommend Kyco to any other local business. We couldn't have done half the stuff we have been able to do without the team at Kyco supporting us. We're really excited to continue our partnership!
Nathan & the team at Kyco are professional, attentive, and provide excellent service. The team went above and beyond to ensure that my needs are always met. Kyco truly values its customers, and it shows in every interaction. I highly recommend.
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